Can somebody explain the following to me who is in the retail clothing business because for the life of me I cannot figure it out/must be missing something. Why are retail/athletic clothing stores always sold out of the most common sizes and always have the xxl, xs and s sizes remaining. Whenever I go into a clothing story time and time again I ask for either medium or large and they simply say we are sold out. I then ask them why not order more medium, larges and less of the less common sizes...their response over and over again is a shrug of the shoulders (actually had one manager say that, that was a great idea and he was going to look into it
)...Same goes for common shoes sizes with 9-12's always being sold out. Am I missing something? Are retailers constrained by how many they order in a certain size i.e. if you order 10 medium you need 10 of each size up to xxl? Or has the common sense of just ordering more of the common sizes (which always get sold out) and less of the less popular sizes (which always are left over and have to be severely discounted) just completely alluded them???

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